1. I want to support lots of platforms
2. I just need to paint pages that are easily rendered in HTML5
3. My hybrid platform supports all the features I need on all the platforms I am targeting
4. I already know HTML/CSS/JavaScript (aka HTML5)
5. I want the same look and feel for my App, Mobile Web, Tablet and desktop application
6. I work for Google/Yahoo/Oracle
7. I have an “according to Hoyle” commitment to HTML5
8. My app needs to modify the underlying platform
9. My app platform doesn’t support the iOS SDK
10. I don’t trust Apple

See the top ten reasons you might prefer a native app.